168 Things
A podcast series about creative thinking, creative business, and creative life. For people in creative marketing, or anyone who is creative for a living. We are Paul Kitcatt and Chalice Croke, and we've worked in creative marketing for years. This is some of what we've learnt - we hope it helps. We want to make everything better.
168 Things
There are more questions than answers
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Season 1
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Episode 3
This time, we're looking at pitching for new business. We'll talk about why questions are more important than answers; the theory of hats; open and closed questions; and questions as a competitive sport.