This time we're back to the subject of pitching. We look at how you can learn more than the pitch brief tells you; how to keep the prospect excited about your pitch during the run-up to the presentation; and why tissue meetings are a terrible idea. This is for anyone who has to present ideas to win business, in marketing or elsewhere. Pitching will be a recurring theme in these podcasts.
This time we're back to the subject of pitching. We look at how you can learn more than the pitch brief tells you; how to keep the prospect excited about your pitch during the run-up to the presentation; and why tissue meetings are a terrible idea. This is for anyone who has to present ideas to win business, in marketing or elsewhere. Pitching will be a recurring theme in these podcasts.