168 Things
A podcast series about creative thinking, creative business, and creative life. For people in creative marketing, or anyone who is creative for a living. We are Paul Kitcatt and Chalice Croke, and we've worked in creative marketing for years. This is some of what we've learnt - we hope it helps. We want to make everything better.
168 Things
Perfectionism - healthy and unhealthy
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Paul Kitcatt and Chalice Croke
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Season 1
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Episode 17
Everyone who works in marketing has met him - or her - the obsessive, tyrannical perfectionist who picks apart every idea, tells everyone they're rubbish and then burns the midnight oil reworking other people's efforts until they no longer resemble their original author's intents. But perfectionism isn't necessarily destructive and disempowering - it's a driving force for success and for some of the most memorable and influential creative and strategic campaigns. What does healthy perfectionism look like, and where's the dividing line beyond which things get painful and counter-productive?